EXCLUSIVE PARTNERSHIPS

Local Marketing

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We have access to preferred print advertisement publications and placements with the best media outlets throughout the Pacific Northwest. Marketing a listing takes a tailored set of skills, an integrated marketing plan and the backing of an incredibly connected company. Our exclusive local marketing partnerships are designed to create maximum exposure for your property.

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PSBJ HOme of the DAy

Featured on afternoon eNewsletter and online promotion, Home of the Day is a unique opportunity to showcase your property each month to over 340,000 affluent home buyers with a net worth over $2.4 million in the Seattle market.

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GeekWire’s Geek Home of the Week

A real time voting tool puts consumers in the driver’s seat to select the current “Geek Home of the Week” as more than 1 million unique visitors per month visit the website digest the daily newsletter and are presented with the region’s most extraordinary properties.

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RESIDE Magazine

Custom-publishing program with Dow Jones Media Group. RESIDE is conceived in the belief that home and living in full are inextricably entwined, RESIDE® is the Sotheby's International Realty brand’s magazine devoted to the finest in inspirational homes and lifestyles worldwide.

UNPARALLELED WORLDWIDE EXPOSURE

Global Marketing

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When your home is represented by the Sotheby’s International Realty® brand, it benefits from the worldwide recognition and prestige of the Sotheby’s name and gains exclusive access to highly qualified global clientele.

Sotheby’s International Realty's online distribution of property listings is exclusive to our global brand and we have partnered with top-tiered publications and media channels. This means unparalleled access to worldwide websites everywhere the consumer is online. It’s the added value that our truly global brand offers, at no extra cost, the Sotheby’s International Realty advantage.

At the core of the brand’s strategy are the relationships with pre-eminent media powerhouses in both the print and online arenas including: The New York Times, The Wall Street Journal, Mansion Global, Architectural Digest, Dwell, Vanity Fair, Vogue, Financial Times, Google, Juwai.com and Nikkei, amongst others. These relationships were developed to showcase unique properties from the Sotheby’s International Realty brand’s 1,000 offices in 72 countries and territories through unique, media-rich advertising units that offer an immersive experience and position the brand in front of a relevant audience of consumers worldwide. Several relationships feature elements that are exclusive to the Sotheby’s International Realty brand.

 

SHOWCASING EACH HOME’S CHARACTER

SIR.com

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The art of marketing a property is based on showcasing each home’s unique character. In 18 languages, our enhanced editorial approach on sir.com enables millions of viewers to immerse themselves in our collection of 3D virtual reality tours, high-definition videography and high-resolution photography. This content rich experience is more effective in driving prospective buyers to sir.com and engaging them once they arrive.

2018 was the best year in the history of sothebysrealty.com with over 30 million visits, a 13% increase, and just under 49 million property detail page views. Site traffic stayed consistently above 2.5 million visits per month with August having the highest traffic with just under 3 million visits and was also a 21% year over year increase for that month. Since 2006, sothebysrealty.com has seen a 1,110% increase in website traffic going from a total of 2.5 million visits for the entire year to over 30 million.  


49M

PROPERTY DETAIL PAGE VIEWS

2.5M

AVERAGE MONTHLY VISITS

66%

% OF VISITORS FROM OUTSIDE THE U.S.

1.6M

AVERAGE MONTHLY UNIQUE VISITORS